SOCIAL MEDIA MANAGER (ALL GENDERS)

As part of the Global Brand Department, the Social Media Manager at MYKITA holds holistic responsibility for the strategic development and execution of the brand’s global social media presence across all channels. In this role, you lead digital communication planning, content creation and adaptation, community engagement, and performance optimization—working cross-functionally at the intersection of Brand Communication, Marketing, Corporate Design, and E-Commerce.

• Develop and implement global social media strategies—both organic and paid—aligned with brand, communication, and business goals, while staying within budget parameters.
• Plan, create, adapt, and publish content that embodies MYKITA’s brand voice and visual identity across all relevant platforms.
• Manage the global content calendar, ensuring cohesive integration of campaigns, product launches, and brand collaborations.
• Monitor, analyze, and report on social media performance, providing actionable insights and staying ahead of platform trends and market dynamics.
• Oversee budget planning and performance tracking for paid media campaigns in close collaboration partner agency, marketing and eCommerce teams.
• Grow and engage MYKITA’s global social media community through proactive interaction, consistent community management, and compelling brand storytelling.
• Work cross-functionally with internal stakeholders - Brand Communication/PR, Marketing, Corporate Design, E-Commerce - and external agencies and partners to ensure strategic alignment and excellence in execution.

• 4+ years of experience in social media management within a premium or design-led brand environment.
• Strong strategic mindset paired with hands-on experience in content production and campaign execution.
• Deep understanding of social media platforms, trends, and performance metrics.
• Excellent aesthetic sensibility and storytelling ability in line with MYKITA’s visual language and tone of voice.
• Data-driven with experience in reporting tools and KPI analysis.
• Fluent in English (German a plus); excellent communication and project management skills.
• Proactive, collaborative, and well-versed in cross-functional brand ecosystems.

• A vibrant workspace in Berlin-Kreuzberg with flexible working hours and hybrid work options to support work-life balance.
• Regular team events, including Monday muesli breakfasts, monthly lunches, after-work gatherings, and company-wide celebrations.
• A courtyard garden for those who enjoy planting herbs and vegetables, access to yoga-classs.
• A pet-friendly environment—dogs are welcome with team approval.
• Exclusive employee discounts on MYKITA products.
• 28 days of paid vacation, plus Christmas Eve and New Year's Eve as additional paid holidays.

Please click on “Submit application” and upload your application documents. A cover letter is optional, but please answer the questions in the application form.

Your contact for this position is Kristina Hoppe, MYKITA Holding GmbH, Köpenicker Straße 20, 10997 Berlin, www.mykita.com.

Our innovation thrives on the diversity and multitude of perspectives of our employees. We welcome all applications – regardless of gender, nationality, ethnicity, social background, religion, disability, age, sexual orientation, or identity. 

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Founded in 2003, MYKITA is a design house for pioneering eyewear. A pure yet radical aesthetic defines its visual territory. Made with patented design solutions and attention to detail, the frames are valued for their distinctive tailored quality and long lifespan. All collections are made at the MYKITA HAUS in Berlin.

Committed to sustainability, we continuously reduce our ecological footprint across the entire value chain, aiming to set new standards for responsible design. With locations in Europe, Asia, and the USA, we distribute our products globally through premium opticians, fashion retailers, MYKITA stores, and online at mykita.com.

In our modern manufacturing facility within the MYKITA HAUS in Berlin-Kreuzberg, around 250 employees from 37 nations collaborate under one roof; globally, 350 individuals contribute to MYKITA. From product conception to production in our workshop, MYKITA unites a community of skilled talents with diverse knowledge, backgrounds, and passions dedicated to their roles with creativity and enthusiasm.